most founders believe post once a week is shortcut to save time, but ranking no 1 constantly with one page means refreshing the data. if you do so, then maintain the old archive otherwise publishing less decays your traffic
The Business Potential score is the part doing the work, and it's the part most solo creators will skip because it says no to most of their ideas. Cutting from three posts a week to one only worked because the filter got stricter at the same time. Less output with the same filter is just less. What I've found running a small newsletter: the hardest input for the filter isn't search volume, it's knowing what your corner is already saturated with this week. I check what themes showed up across my circle before I write anything (that's what I built snapfast.ai for), and roughly a third of my ideas die there. Which is fine. Those were the 1s.
most founders believe post once a week is shortcut to save time, but ranking no 1 constantly with one page means refreshing the data. if you do so, then maintain the old archive otherwise publishing less decays your traffic
Great breakdown, Sharyph.
The advice always skews toward more posting = better.
Daily emails are a thing for many top creators.
Others, like Justin Welsh, just stick with the single post a week
I post too long Form post a week and wonder if it’s too much and should go back to 1
I can say if that is valuable, that is more than enough.
Very interesting concept! Thanks for sharing, Sharyph!
thanks Jenny
The Business Potential score is the part doing the work, and it's the part most solo creators will skip because it says no to most of their ideas. Cutting from three posts a week to one only worked because the filter got stricter at the same time. Less output with the same filter is just less. What I've found running a small newsletter: the hardest input for the filter isn't search volume, it's knowing what your corner is already saturated with this week. I check what themes showed up across my circle before I write anything (that's what I built snapfast.ai for), and roughly a third of my ideas die there. Which is fine. Those were the 1s.
Less is more, I like that, that’s why I haven’t followed the traditional advice to do a post a day. I don’t have that much time to read or to create.
Interesting take!
thank you, Joel.
Cutting to one post a week and growing tenfold flips all the advice.
Sometime it is not the volume.